Entertainment Giants Unite: Reliance and Disney's Game-Changing Merger in Indian Media

Tanushree Jaiswal Tanushree Jaiswal

Last Updated: 26th December 2023 - 04:11 pm

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Reliance Industries and Walt Disney have agreed to merge their Indian media operations in a non-binding deal signed on December 25, 2023. Reports suggest that this move will reshape the Indian entertainment scene, Mukesh Ambani's Reliance Industries will become the main stakeholder with 51% control, marking a strategic move for the Reliance Group. The detailed terms of the deal involve a combination of shares and cash to secure this majority ownership. The merger is expected to be completed by February 2024, with ambitions to finalize it by January 2024.

Mega Entertainment Empire on the Horizon

If the merger happens, it will create one of India's biggest entertainment companies. It will compete with major TV players like Zee Entertainment and Sony, as well as popular streaming services such as Netflix and Amazon Prime. The merged company plans to strengthen its influence in both traditional and digital media.

Reliance, led by Mukesh Ambani, manages several TV channels and the JioCinema streaming app via its media and entertainment branch, Viacom18. Ambani's conglomerate is actively competing with Disney and has made a strategic move by providing free streaming of the Indian Premier League cricket tournament, which Disney used to have digital rights in India.

This aggressive strategy by Reliance has contributed to a decline in user numbers on Disney's streaming app, Hotstar, over the past few months. In response, Disney has been exploring options for its India business, contemplating a sale or joint venture partnership. The proposed deal suggests the creation of a unit under Reliance's Viacom18, assuming control of Star India through a stock swap.

Financial Investment and Board Structure

As part of the merger plan, both parties are considering an investment ranging from $1 billion to $1.5 billion in the business. The exact breakdown of this investment remains unspecified. The board structure is anticipated to include an equal number of directors from both Reliance and Disney, with at least two representatives each. There is also a contemplation of incorporating at least two independent directors, though this aspect may change in the coming weeks as per the reports.

Final words

The merger between Reliance and Disney is a big deal for India's media and entertainment scene. The collaboration of these two industry giants is expected to create a powerful entity that may change the way entertainment is shaped in the country. People closely involved in the industry are eagerly keeping an eye on the intricate details and unfolding developments.

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