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Pramara Promotions IPO

Pramara Promotions IPO

  • Status: Closed
  • RHP:
  • ₹ 126,000 / 2000 shares

    Minimum Investment

IPO Details

  • Open Date

    01 Sep 2023

  • Close Date

    05 Sep 2023

  • IPO Price Range

    ₹ 63

  • IPO Size

    ₹ 15.27 Cr

  • Listing Exchange

    NSE SME

  • Listing Date

    13 Sep 2023

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Timeline Subscription Status Objective Financials SWOT FAQ Contacts

IPO Timeline

Pramara Promotions IPO Subscription Status

Last Updated: 03 January 2024 8:57 PM by 5Paisa

Pramara Promotions Limited IPO is all set to open from 1st September to 5th September 2023. Pramara Promotions operates as a promotional marketing agency. The IPO includes a fresh issue of  24,24,000 shares worth ₹15.27 cr. The share allotment date is 8th September, and the IPO will be listed on 13th September on the stock exchanges. The price is ₹63 per share and the lot size is 2000 shares.

Fedex Securities Private Limited is the book-running lead manager for this IPO, while Bigshare Services Private Limited is the registrar. 

Objectives of Pramara Promotions IPO:

Pramara Promotions Limited plans to utilize the raised capital from the IPO to:

●    To meet working capital requirements 
●    General corporate purpose
 

Established in 2006 Pramara Promotions is a promotional marketing agency that specializes in services related to promotional products and gift items, including different phases such as ideation, conceptualization, design, manufacturing, and marketing. These services cater to a diverse clientele spanning across sectors, including FMCG, QSR, pharmaceuticals, both non-alcoholic and alcoholic beverages, cosmetics, telecommunications, media, and more.

Pramara Promotions’ portfolio comprises Cross Promotions, Loyalty and Rewards programs, Corporate Gifting solutions, Toy Retail services, Sweepstakes promotions, and more. Additionally, Pramara manufactures products through an OEM arrangement, producing items like water bottles and pens, all branded with their clients' logos or custom designs, and used as promotional merchandise.

Pramara Promotions has designed and manufactured approximately 5,000 unique products. Furthermore, they have broadened their product range by introducing two distinct brands: "Toyworks" and "Tribeyoung." Toyworks has been launched to help the company expand in the toy retail space. Tribeyoung is an exclusive e-commerce private label that will cover various product offerings like sporting goods, accessories, and toys. 

Peer Comparison

There are no listed companies in India that are engaged in a business similar to that of Pramara Promotions.
 

For More Information:
Webstory on Pramara Promotions IPO
Pramara Promotions IPO GMP

Profit and Loss

Balance Sheet

Particulars (in Rs. Crores) FY23 FY22 FY21
Revenue 50.06 49.16 40.78
EBITDA 6.47 6.19 3.997
PAT 2.23 1.35 0.33
Particulars (in Rs. Crores) FY23 FY22 FY21
Total Assets 61.39 61.95 49.23
Share Capital 6.61 1.20 1.20
Total Borrowings 45.34 48.21 36.87
Particulars (in Rs. Crores) FY23 FY22 FY21
Net cash generated from / (used in) operating activities 5.65 7.83 -6.91
Net cash from / (used in) investing activities 0.20 -3.37 -0.059
Net cash flow from / (used in) financing activities -5.39 -3.62 3.22
Net increase (decrease) in cash and cash equivalents 0.46 0.84 -3.75

Strengths

1.    Established track record.
2.    Cost-efficient operating structure.
3.    Experienced Promoter and Management team.
4.    Strong relationship with customers.
5.    Entry barriers.
6.    Focus on high-quality control and production standards.
 

Risks

1.    Negative cash flows in the past.
2.    The company can be impacted by its substantial outstanding debt worth ₹14.176 cr. 
3.    There are outstanding litigations. 
4.    Prone to pricing pressure from competitors.  
5.    Can be impacted by the constant change in technologies in the industry.

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FAQs

The minimum lot size of Pramara Promotions IPO is 2000 shares and the investment required is ₹1,26,000.

The price band of Pramara Promotions IPO is ₹63 per share. 

Pramara Promotions IPO opens from 1st September to 5th September 2023.
 

The size of Pramara Promotions IPO is ₹15.27 cr. 

The share allotment date of Pramara Promotions IPO is 8th September 2023.

The Pramara Promotions IPO will be listed on 13th September 2023.

Fedex Securities Private Limited is the book-running lead manager for Pramara Promotions IPO.

Pramara Promotions plans to utilize the raised capital from the IPO to:

1.    To meet working capital requirements 
2.    General corporate purpose 
 

To apply for the Pramara Promotions IPO, follow the steps given below:

●    Login to your 5paisa account and select the issue in the current IPO section    
●    Enter the number of lots and the price at which you wish to apply for the Pramara Promotions Limited IPO.    
●    Enter your UPI ID and click on submit. With this, your bid will be placed with the exchange.    
●    You will receive a mandate notification to block funds in your UPI app.