Jio Payments to enter UPI Payment segment

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Jio Payments is entering the UPI payment sector with its latest invention, Jio Soundbox. Jio Soundbox, like Paytm Soundbox, seeks to transform payments in physical stores.

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The incorporation of Soundbox technology into the current Jio Pay App set the foundation for this expansion. Jio Soundbox is now going through testing, which suggests that it will soon be available in physical stores. Jio is preparing to take on well-established competitors like Paytm, PhonePe, and Google Pay by joining the UPI payment space.

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[{"selector":"#anim-f38c5756-a7fc-4857-a783-fc4e1e262ae0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(9.267948727305653e-15%, -8.794146659194824e-7%) scale(1.434782608695652)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-de0e738b-6a23-4c2b-b52c-96589297aaa7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Jio's strategic move Jio's announcement is timed to coincide with current events that impact its rivals. For example, Paytm Payment Bank recently had a temporary suspension, although its UPI services are still operational. Jio made an intentional effort to broaden its customer base and increase its market dominance by introducing UPI payments.

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Jio Payments to enter UPI Payment segment

Published : 11 March 2024

Jio Payments is entering the UPI payment sector with its latest invention, Jio Soundbox. Jio Soundbox, like Paytm Soundbox, seeks to transform payments in physical stores.

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