Toss The Coin IPO Lists at 90% Premium

Toss The Coin Limited, a marketing consulting company specializing in B2B tech services since 2020, marked a remarkable entry into the public markets on Tuesday, 17th December 2024. The company, which has established itself in providing custom-made marketing services including CMO services, GTM strategies, and AI-based solutions, saw its shares begin trading on the BSE SME platform amid significant investor enthusiasm.

Listing Details of Toss The Coin 

The company's market debut reflected exceptional investor confidence in its business model and growth prospects:

• Listing Time & Price: When trading commenced at market open, Toss The Coin shares debuted at ₹345.80 on BSE SME, delivering an immediate 90% gain to Toss The Coin IPO investors. This strong opening validates the market's recognition of the company's established consulting capabilities and tech-focused presence.
• Issue Price Context: The considerable premium emerged after the company had strategically priced its IPO between ₹172 and ₹182 per share, ultimately fixing the final issue price at ₹182. This pricing approach successfully balanced retail investor accessibility with fair value for the company's growth potential.
• Price Evolution: By 10:00 AM IST, investor enthusiasm continued to build, pushing the stock to hit the upper circuit at ₹363.05. This represented a near-doubling of value at 99.48% above the issue price, demonstrating sustained buying interest throughout the early trading session.

Toss The Coin First-Day Trading Performance 

The trading activity showed robust participation and strong investor conviction:

• Volume and Value: Within just the first few hours, 0.46 lakh shares changed hands, generating a turnover of ₹1.64 crore. Notably, 100% of traded shares were marked for delivery, indicating genuine investment interest rather than speculative trading.
• Demand Dynamics: The stock's appeal was evident in the order book, which showed tremendous buying pressure with orders for 19.68 lakh shares while sellers remained absent at the upper circuit. This imbalance highlighted strong investor belief in the company's long-term prospects.
   

Market Response and Subscription Analysis of Toss The Coin 

• Market Reaction: Strong buying interest with total buy orders for 25.17 lakh shares with no sellers at upper circuit.
• Subscription Rate: The IPO was massively oversubscribed by 1,025.76 times, with retail investors leading at 1,550.76 times subscription, followed by NIIs at 964.18 times, and QIBs at 147.69 times.
• Pre-listing Interest: The high subscription rates had indicated strong potential for listing gains.

Toss The Coin Growth Drivers and Challenges 

Expected drivers of future performance:

• Specialized focus on B2B tech sector
• Diverse service portfolio including AI solutions
• Strong digital marketing capabilities
• Low overhead costs enabling competitive pricing
• Experienced management team

Potential challenges:

• Highly competitive market
• Dependence on tech sector performance
• Rapid technological changes
• Small scale of operations

Utilisation of IPO Proceeds 

The ₹9.17 crore raised will be used for:

• Development of Microservices Application
• Opening new offices
• Working capital requirements
• General corporate purposes
   

Toss The Coin Financial Performance 

The company has shown steady growth:

• Revenue increased by 2.49% to ₹495.53 lakhs in FY2024 from ₹483.48 lakhs in FY2023
• H1 FY2025 (ended September 2024) showed revenue of ₹438.68 lakhs with PAT of ₹116.14 lakhs
• Strong financial metrics with ROE of 27.22% and ROCE of 34.32%

As Toss The Coin begins its journey as a listed entity, market participants will closely monitor its ability to leverage its B2B tech expertise and expand its service offerings. The strong listing and immediate upper circuit suggest robust investor confidence in the company's prospects in the specialized marketing consulting sector.